1) HEALTHY UPDATE e-newsletter (Weekly)

Healthy Update, our weekly e-newsletter now in its 9th year, is currently distributed to over 97,500 subscribers. Each issue provides the latest news in alternative medicine and healthy living, columns and articles from nationally known experts on mind/body health, alternative therapies, fitness, nutrition, women's health, holistic dentistry, spirituality, and healthy home, as well as healthy recipes, healthy travel getaways and a national health event calendar. Subscribe to Healthy Update.

Newsletter promotional opportunities:

1. Sponsorships (beneath masthead)
   
2. Editor's Pick (after Health News Briefs)
   
3. Advertisements -
   
4. News Story Placement
   
5. Article Placement
   

Sponsorships, Editor's Picks and Advertisements include:

• 6-8 word headline
• 100 word promotion
• link to your website or promotional page of your choice.

Healthy Update Demographics - Your Target Market Gender: 65% women -- 35% men Age: 58% over forty - 38% twenty to thirty-nine Marital Status: 61% married or in lifelong partnership - 39% single Education: 32% college graduates & another 26% has attended some college User interests: alternative medicine - 75% ; nutrition - 68%; mind/body health - 63%; women's health - 58%; herbs - 57%; weight control - 48%; fitness - 47%; healthy aging - 48%; spirituality - 42%.

2) HEALTHY SHOPPING e-Newsletter (Weekly)

Healthy Shopping, our weekly e-commerce newsletter, is currently distributed to 69,000 subscribers. Healthy Shopping features "Healthy Products for Healthy Living," with products ranging from health books, music for healing and relaxation, children's health products, anxiety, pain and immune products, to herbal tea, all-natural sugar alternatives and CDs on nutritional medicine research.

HealthWorld Traffic Leading Internet network in the Alternative Medicine/Healthy Living field: 2 million page monthly views 700,000 user sessions and 325,000 unique users each month. Over 46 million site visits since our 1996 launch Over 150 million page views since 1996 Rank 5th in traffic among all non-govenment consumer health networks on the Internet, exceeded only by WebMD, Mayo Clinic and MedicineNet.com, all of whom focus on mainstream medicine. Rank 3rd among consumer health networks in incoming links from other websites to our content, a strong endorsement of the quality of our site.

Additional Promotional Channels
HealthWorld has four additional channels for promoting healthy living products and services to our targeted consumer population in HealthWorld:

• sponsorship banner programs
• vertical banner placment
• product image placement
• text links

Let me know a good time to talk so I can better understand your needs and develop the program that will best serve your company.

Best regards,